The Republic of San Marino at the Tourism Expo Japan in Tokyo

In view of the participation of the Republic of San Marino at Expo Osaka 2025 with its own pavilion, the tourist destination San Marino presents itself for the first time at Tourism Expo Japan. The trade fair event has been inaugurated this morning in Tokyo and will be open exclusively to sector operators today and tomorrow and to the public on Saturday 28 and Sunday 29 September. The San Marino Tourism Board, together with the San Marino operators San Marino Events, Azimut Tour Operator and San Marino Welcome, is present with a customized 30 m2 stand inside the Enit area.

The Tourism Expo Japan in Tokyo – TEJ 2024 – is the most important B2B and B2C tourism fair in Japan. Organized by the Japan Association of Travel Agents (JATA), Japan Travel and Tourism Association (JTTA), Japan National Tourism Organization (JNTO), the event promotes outbound, inbound and domestic tourism, with the participation of the main international operators in the sector. The theme of this edition is: Travel, An Encounter With New Value Awaits and the presence of 180,000 visitors is expected, including 48,000 tourist operators and the press.

The fair offers unique opportunities to expand customers in Asian markets, through business meetings, thematic conferences, and with direct business-to-business and business-to-consumer promotion of national and international products, facilities and destinations.

The San Marino Tourism Board has already scheduled several appointments with media and influencers during B2B days to promote the offer and the San Marino tourist destination in Japan.